Discover how Pragmatiq collaborated with an independent finance brokerage to enhance their CRM capabilities, streamline processes, and improve overall efficiency through a tailored solution built on Microsoft Dynamics 365.
Background & Challenges
Background:
The Asset Finance Company offers services across various sectors, including Agriculture, Brewery, Equestrian, Motorsport, Retail, and Technology. The company prides itself on outstanding customer service and expert knowledge, aiming to react quickly to client requirements.
Challenges:
- Outdated Business Systems: Reliance on an older version of Microsoft Dynamics, combined with documents, spreadsheets, and other disparate systems, raised concerns about the systems’ suitability for current business needs.
- Information Accessibility: Increasing difficulty in quickly accessing vital information.
- User Engagement: Low engagement due to impractical functionality in the old system.
- Management Insight: Lack of comprehensive visibility into the end-to-end sales process.
- Manual Processes: Excessive manual communication and document generation, leading to inefficiencies and increased potential for errors.
The Solution & Implementation
Discovery and Planning:
Pragmatiq conducted a detailed analysis to understand the Asset Finance companies requirements and designed a customised solution using Microsoft Dynamics 365.
Execution:
- Upgrade to Latest Dynamics 365: Upgraded the system to the latest version, incorporating customisations to meet current needs.
- Rearchitected Sales Process: Redesigned the end-to-end sales process to improve opportunity management, finance requirements handling, lender proposals, and transaction processing.
- Document Generation Tool: Implemented a tool for quick, accurate, and professional document generation.
- Process Automation: Automated multiple processes and developed department-specific apps to streamline operations and reduce manual communication.
- Standard Tools Implementation: Replaced customised functionalities with standard tools like Power Automate for greater stability and easier future upgrades.
- User Training: Conducted comprehensive training sessions to ensure users were proficient in the new CRM system and understood its benefits.
The Transformation
Results:
- Improved Employee Productivity: Automation and standard functionalities increased productivity and reduced manual tasks. User engagement also improved due to the practical elements of the new system.
- Efficient Document Generation: The new tool reduced manual administration time by approximately 75%, significantly increasing efficiency.
- Enhanced Management Visibility: Consolidated sales data in the system provided managers with a comprehensive view of the sales process, facilitating strategic decision-making, trend identification, and accurate forecasting.
- Single Truth of Customer: Centralised client data within Dynamics 365 improved internal communication and allowed for better tracking of customer interactions and opportunities.
- Performance Insights: Enhanced tracking of lender performance through collected data enabled the brokerage to monitor, drive, and negotiate more effectively.
Get in touch today to discover how Pragmatiq can transform your organisation with expert Dynamics 365 consultancy and support.
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